In other news, I've completely rewritten our vastly-outdated marketing materials: http://store.steampowered.com/app/354480
I went with something that is exceptionally brief and hopefully very interesting in the first section, and then warn people about all the incoming text after that, and then go into huge amounts of detail. That's something I did with AI War back when it was new, and it worked extremely well with our particular audience. Being brief is important, but then I also think that having that longer-form "no, really, what makes this stand out though?" bit is also really important.
If anyone has any comments on things I might have messed up or could explain better or whatever on there, please do let me know. And yes I know the screenshots are incredibly ancient, but I figure that there's not much point updating them until we have the new HUD cleaned up fully. It's laid out at this point, but not prettified yet.