So, I watched the video at this point. I can't speak to any of that, as I have no knowledge of it. But I can confirm that the experience of having people not really play our games or not play them until the last second was something that we experienced at one time; I did write about it, I believe. And yeah, it's been known for quite some time that the IGF is circle-jerky at best.
Conflicts of interest don't always mean there is wrongdoing, and are sometimes unavoidable. And in terms of the people notable enough and motivated enough to start the various competitions and groupings, it makes sense that there would be overlap. The judging for IGF has been a sore spot for a lot of us for a long time, but I have always attributed it more to poor organization rather than malice, and after watching the video I honestly still do. IndieCade is better organized in a lot of respects, and has seemed less biased towards certain limited types of games, too.
I don't know, the video doesn't give me a "the sky is falling" feeling. There is indeed a cool kids club of indies, and this is not news. IGF is terrible at really judging various things, and that's not news either. But what this video does overlook is that tons of smaller games get noticed and sell plenty fine without any of that. Loads of smaller indie games do just fine on KickStarter, Steam, and various media outlets without needing anything to do with the IGF or any of that crowd.
The media companies noted as having links to that PR firm cover plenty of things other than just what is implied in the video, and they overall seem to do so with as little bias as anyone can reasonably have. That doesn't mean I always agree with them, but that's true of anything subjective. And I have never felt like there was anything shady going on.
If you ask me, the problem is about people who review games but don't really put the time into them. Aka, they'll take a complex game and play it for 15 minutes and then decry it if they don't like it. Or if it's not something they've heard of, they'll put less time in than something they've heard something about before. That last one is understandable, for sure, and is probably the main problem that comes from the IGF or whatever. Still, in a flooded sea of indie games, they have to pick what to write about somehow. The biggest problem is when they half-write-about something, in my opinion.
There's always room for improvement in any industry, and this one is still maturing for sure, but I don't think it's some massive conspiracy controlled by a few people with unpopular opinions. That's my two cents, anyway.